Jan 27, 2023  
2019-2020 Graziadio Academic Catalog 
2019-2020 Graziadio Academic Catalog [ARCHIVED CATALOG]

Marketing - FEMBA

Concentration Courses

The Marketing concentration requires the completion of 12 units among the elective course offerings listed below.


The global content requirement is typically satisfied by MKTG 680 Global Brand Management (4) . As an alternative, students may elect to take MKTG 671 Global Marketing (2)  and make up the two additional units through either PGBS 693 Global Business Intensive (1-4)  (2 units required) or PGBS 694 G3: Going Global with Graziadio - Global Business Development Practicum (0-2) .