Nov 21, 2024  
2019-2020 Graziadio Academic Catalog 
    
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2019-2020 Graziadio Academic Catalog [ARCHIVED CATALOG]

ENTR 624 Building a Business Model (4)

This is an advanced course that examines issues related to building a viable business model in support of an innovative business opportunity with a compelling customer value proposition. More specifically, it focuses on generating key financial metrics, creating the value chain, and engaging the customer. The course will also help students gain the confidence and skills needed to defend their business model to a panel of business professionals in a formal presentation. Prerequisite(s): ENTR 623 Creating a New Business Opportunity (3)  or ENTR 662 The Feasibility of New Venture Ideas (2) .

Grading Basis: Graded