Courses

ISTM 623 Management of Information Systems (2)

ISTM 624 Big Data Management (2)

ISTM 625 Innovation and Knowledge Management (2)

ISTM 626 The Art and Science of Business Analytics (2)

ISTM 627 Marketing Informatics (2)

ISTM 628 Technology for Start-ups and Small Business (2)

ISTM 629 Digital Platforms for Human Resources Processes and Information Management (2)

1. To understand how HR managers can gain competitive advantage by using information and knowledge resources;
2. To understand information and communications technologies, their evolution, and the current market for HRIS resources and services;
3. To understand how human resource professionals should manage information technology resources and capabilities to achieve effective information resource management.

ISTM 630 Information Security Data Analytics (2)

ISTM 654 Information and Process Systems (4)

ISTM 660 Business Analytics and Intelligence (2)

ISTM 661 Enterprise Architecture and Infrastructure Management (2)

ISTM 662 DIIS Project and Program Management (2)

ISTM 663 Managing DIIS Security, Privacy, and Ethics (2)

ISTM 664 Business Process Analysis and Innovation (2)

ISTM 665 Digital Innovation and Strategic Transformation (2)

ISTM 667 Digital Innovation and Information Systems Applied Research Project (2)

ISTM 669 IT-Enabled Process and Decision Support in New Ventures (2)

MBAA 678 Managing Information Systems for Business Innovation (3)

MBAA 644 Applied Strategic Research Project–Marketing (2)

MBAK 617 Understanding Markets and How to Reach Them (4)

MBAK 684 Marketing Research Project (2)

MKTG 473 Marketing Management (4)

1. Consider decisions based on incomplete or conflicting information and ethical consequences.
2. Describe the marketing mix variables including their business application and financial impact to the firm.
3. Present recommendations concisely and persuasively both orally and in writing.
4. Collaborate with a team to assess marketing strategies.

MKTG 605 Marketing Management (2)

1. Define, understand, and apply key marketing concepts, e.g., segmentation, positioning, targeting, marketing mix
2. Analyze the organization’s current market situation (“micro and macro”)
3. Develop and evaluate alternative marketing strategies
4. Formulate a marketing plan with justifiable and actionable recommendations
5. Present recommendations concisely and persuasively both orally and in writing

MKTG 610 Marketing Consulting (E2B) (2)

MKTG 615 Marketing (4)

1. Define, understand, and apply key marketing concepts, e.g., segmentation, positioning, targeting, marketing mix
2. Analyze the organization’s current market situation (“micro and macro”)
3. Develop and evaluate alternative marketing strategies
4. Formulate a marketing plan with justifiable and actionable recommendations
5. Present recommendations concisely and persuasively both orally and in writing

MKTG 615A Marketing Essentials (2)

MKTG 615B Advanced Marketing Essentials (2)

MKTG 626 Marketing Management (3)

MKTG 658 Marketing Management (4)

1. Define, understand, and apply key marketing concepts, e.g., segmentation, positioning, targeting, marketing mix
2. Analyze the organization’s current market situation (“micro and macro”)
3. Develop and evaluate alternative marketing strategies
4. Formulate a marketing plan with justifiable and actionable recommendations
5. Present recommendations concisely and persuasively both orally and in writing

MKTG 660 Services Marketing (2)

MKTG 661 Product Innovation and Management (2)

MKTG 662 Marketing Communications (2)

MKTG 663 Strategic Issues In Marketing (2)

MKTG 664 Marketing Consulting (4)

MKTG 665 Marketing Small Businesses (2)

MKTG 667 Sales and Sales Force Management (2)

MKTG 668 Business-To-Business Marketing (2)

MKTG 669 Marketing Research (2)

MKTG 670 Technology in Marketing (2)

MKTG 671 Global Marketing (2)

MKTG 672 Entertainment, Media, and Sports Brand and Audience Development (2)

MKTG 673 Pricing (2)

MKTG 674 Formulating and Defending Marketing Strategies (2)

MKTG 676 Brand Management (2)

MKTG 677 Consumer Behavior (2)

MKTG 680 Global Brand Management (4)

1. Understand the nature, importance and context of a global brand strategy
2. Recognize that in many situations there is a range of alternatives which should be evaluated
3. Apply appropriate theoretical concepts, models, frameworks, tools and techniques which facilitate the development of global brand strategy
4. Analyze alternative approaches to developing a global brand strategy
5. Analyze the role of global strategy options in maintaining strategic fit and competitive advantage in organizations
6. Evaluate factors influencing the development of global brand strategy
7. Evaluate alternative global brand strategy practices in organizations
8. Plan and control effectively for successful completion of personal and team (project and assignment) workload
9. Present recommendations, in both oral and written form, using a justifying argument

MKTG 681 Marketing Innovation and Commercialization (4)

1. Understand the nature, importance and context of innovation
2. Recognize that in many situations there is a range of alternatives which should be evaluated
3. Apply appropriate theoretical concepts, models, frameworks, tools and techniques which facilitate innovation
4. Use a wide range of information sources
5. Analyze alternative approaches to managing innovation
6. Analyze the role of innovation in maintaining strategic fit and competitive advantage in organizations
7. Evaluate factors influencing innovation, diffusion and adoption
8. Evaluate alternative innovation management practices in organizations
9. Develop effective skills of critical analysis and evaluation
10. Create a market development strategy for a new product
11. Plan and control effectively for successful completion of personal and team (project and assignment) workload
12. Present recommendations, in both oral and written form, using and justifying argument

MKTG 682 Marketing Communications for the Digital Age (4)

1. Identify the different channels and programs used in marketing communications.
2. Recognize key success factors for developing and executing successful marketing communications.
3. Describe the impact of the digital age on marketing communications.
4. Apply marketing communication programs connective strengths in developing an integrated marketing communications (IMC) program
5. Evaluate the elements of an effective IMC program including setting goals, budgets and metrics.
6. Design an integrated marketing communications (IMC) program.

MKTG 683 International Marketing Management (4)

MBAK 614 Creating the Future Through Leading Organizational Change (2)

MSOD 611 Foundations and Orientation to Organization Development (2)

MSOD 612 Intensive I: Individual Development and Change (4)

MSOD 613 Foundations of Group Dynamics (2)

1. Familiar with the elements and relevance of open systems theory.
2. Able to describe, explain, and provide examples of the primary components and relationships in organization theory that drive organization effectiveness.
3. Able to compare classic and contemporary perspectives on group dynamics

MSOD 614 Assessing and Experiencing Small Groups (4)

1. Articulate his or her behaviors, values and motivations relative to team changes.
2. Design and implement a group formation process intervention, using relevant group dynamics theories.
3. Enact team-building concepts by productively working in teams with fellow classmates
4. Practice their ability to give and receive feedback to other people and to organizational representatives
5. Demonstrate understanding of design thinking in discussions about organization design and approaches to interventions
6. Demonstrate knowledge of sociotechnical systems and human centered design in observing and analyzing business organizations.

MSOD 615 Foundations of Culture and Globalization (2)

MSOD 616A Practicum 1A: OD Practitioner as Global Citizen (4)

1. Recognize key issues in the global business context and macro-economic environment; explain those faced by the host country and what steps the local community is taking to address them.
2. Conduct purposeful research, consulting, and benchmark activities for organizational and community improvement, while differentiating attributes of culture in real time: artifacts, espoused values, and underlying assumptions.
3. Explain various change management tools and methods and discern their appropriate uses.
4. Apply group dynamic and teambuilding concepts to both virtual and F2F teams. Demonstrate effective team member skills using advocacy and inquiry to produce quality products and sustainable relationships.
5. Act with courage in the use of Self as Instrument (SAI) of change and upgrade Cultural Intelligence (CQ) through cross-cultural interactions.
6. Explain key considerations in the development of research design.
7. Construct a model of cross-cultural entry and relationship building that can be used to enter a country and establish rapport with local nationals as future international sessions occur.

MSOD 616B Practicum 1B: OD Practitioner as Strategist (2)

1. Students can describe foundational concepts in the field of strategic management within the context of industrial analyses and environmental scans.
2. Students will be able to relate their OD expertise to strategic analysis, strategy making, and strategic change projects in their organizations.
3. Students will demonstrate the use of strategy development concepts so they can take a leadership role in designing both external and internal analysis, conducting planning sessions that lead to new strategies, and implementing organizations to support them.

MSOD 617 Foundations of Strategy and Large Systems (2)

MSOD 618A Practicum 2A: International OD and Large-Scale Systems Change (4)

1. Deepen their understanding of the relationship between individual and large and complex systems change.
2. Develop a practical understanding of assessing and intervening at the systems level
3. Understand and apply large scale change methodologies including appreciative inquiry as an OD philosophy and methodology.
4. Develop view of how large-scale change leadership benefits from the knowledge, expertise, and skills drawn from the field of OD and in particular how they personally might increase their influence and effectiveness in this function of the enterprise
5. Further refine a personal model of global practice.

MSOD 618B Practicum 2B: International OD and Complex Systems Change (2)

1. Deepen their understanding of the relationship between individual and complex systems change.
2. Apply Systems and Complexity/Chaos theory frameworks to large-scale transformations and change leadership.
3. Build understanding of emergent phenomenon in the formation of critical dialogue in community building as a practice of OD intervention.
4. Further refine a personal model of global practice.

MSOD 619 Foundations of Collaboration (2)

MSOD 620 Trans-Organizational Systems and Strategy (6)

MSOD 620A Practicum 3A: Trans-Organizational Systems (4)

1. Explain model or framework of collaboration and transorganization development
2. Describe how your “point of view,” developed in prior sessions and assignments, has changed as a result of performing project work in the host country
3. Describe how the design principles of large systems change processes were adapted (or needed to be adapted further) to fit into a host country culture.
4. Plan and apply an evaluation strategy to OD interventions.
5. Defend the behavioral and verbal choices made in live case study engagements
6. Apply international organization development and change management principles to country and global issues, specifically in a Chinese context.

MSOD 620B Practicum 3B: Future Forms of Organization (2)

1. Demonstrate their integrated knowledge by taking a final integrative exam
2. Demonstrate their professional and personal competence in OD through completion of the learning contract
3. Explore changes facing them in the future
4. Learn about organizational endings and practice closings
5. Return to a reflection about “self as instrument”

MSOD 622 Organizational Culture and Consulting Skills (4)

1. Demonstrate a working knowledge of assessment models, consulting skills and the consulting process by assessing a challenging issue in a local business or service organization.
2. Have a more sophisticated understanding of the influence of culture on the organization.
3. Develop a practical understanding of diagnosing and intervening in systems at the level of organization culture.
4. Conduct a qualitative analysis and provide clear results to a client.
5. Analyze and evaluate an intervention against intended outcomes.
6. Practice their ability to give and receive feedback to other people and to organizational representatives.

MSOD 632 Applied Research Project (1)

MSOD 633 Applied Research Project (1)

MSOD 634 Applied Research Project (1)

MSOD 635 Applied Research Project (1)

MSOD 636 Applied Research Project (1)

MSOD 637 Applied Research Project (1)

OTMT 481 Managing Organizations (2)

1. Distinguish the major forces and influences underlying the development and evolution of contemporary management practice, and thereby enhance students’ understanding of how management practice is continuing to evolve in response to current environmental factors and trends.
2. Explain the role of mission and vision in shaping management and how that provides the context for all the remaining functions of management.
3. Understand the environment / strategy / structure relationship and the processes of strategic management that support the planning, organizing, leading and controlling functions.

OTMT 483 Managing Diversity in Organizations (2)

OTMT 605 Human Resources Overview (1)

OTMT 607 Preparation for Human Resources Internship and Career (1)

OTMT 608 Theories and Models of Organization (2)

1. Demonstrate understanding of a diversity of theories and models that can be applied to the management of organizations.
2. Conduct a comprehensive organizational assessment that describes the organization-level alignment with its operating environment.
3. Based on a comprehensive organizational assessment, diagnose the organization’s fit with its operating environment and determine its appropriate strategic stance for organizational effectiveness and sustainability.

OTMT 610 Human Resources Integration Project (1)

OTMT 617 Leadership Theory and Practice (2)

OTMT 618 Designing and Managing International Organizations (2)

OTMT 621 Total Rewards, Compensation, and Benefits (3)

OTMT 622 Talent Management (3)

OTMT 624 Human Resources Consulting and Managing Change (3)

OTMT 626 Designing and Leading Organizations for Sustainable Effectiveness (3)

OTMT 630 Family Business (2)

OTMT 632 Organizational Development and Human Resource Management (2)

OTMT 634 Change Management (2)

OTMT 635 Management Consulting–Practice and Profession (2)

OTMT 641 The Role of Business in Society (2)

OTMT 643 Acquiring Wealth, Power, and Success, Morally and Ethically (2)

OTMT 644 SEER Metrics: Defining and Communicating (2)

OTMT 650 Leadership and Self (1)

OTMT 650B Leadership of Teams (2)

OTMT 663 Entertainment, Media, and Sports Talent Management and Representation (2)

OTMT 670 Advanced Principles of Organizations and Leadership (4)

1. Demonstrate understanding of a diversity of theories and models that can be applied to the management of organizations.
2. Conduct a comprehensive organizational assessment that describes the organization-level alignment with its operating environment.
3. Based on a comprehensive organizational assessment, diagnose the organization’s fit with its operating environment and determine its appropriate strategic stance for organizational effectiveness and sustainability.
4. Utilizing a comprehensive organizational analysis and diagnosis, demonstrate the ability to develop viable recommendations for change to redesign the organization to enhance effectiveness and sustainability.
5. Demonstrate an understanding of the range of leadership styles and competencies, and their alignment across diverse organizational settings.

OTMT 671 Cross-Cultural Management (2)

OTMT 672 Organizational Dynamics and Managing Change (4)

OTMT 673 Managing Creativity & Innovation (2)

OTMT 674 Total Rewards (2)

1. Gain a deeper understanding of the employer/employee value proposition and the role that rewards play in the attraction, motivation, retention, development, and engagement of employees.
2. Understand the organizational contexts most influential on an organization’s total rewards strategy.
3. Have had a thorough overview of the basic principles of compensation and benefits as they integrate with Human Resources to ultimately align with the business strategy and results.
4. Have developed a working understanding of compensation theory, concepts, practice, and administration.
5. Be able to describe typical components of employee benefit plans including health & welfare, retirement, and other non-cash employee awards.
6. Build a broad understanding of the regulations surrounding Compensation & Benefits and gain insight into compliance issues relative to the two disciplines.
7. Be able to articulate a critical view of pros and cons of motivating performance with rewards based in research and evidence.
8. Be exposed to emerging and global concepts in the fields of Compensation & Benefits.

OTMT 675 Organization and Job Design (2)

1. Understand the diversity of theories and models that can be applied to the design and management of organizations throughout the world;
2. Develop skills in critical observation, description, and analysis of organizations through application of relevant theories, frameworks, and concepts;
3. Apply job design principles in cases that could result in a sustainable and fulfilling work.
4. Articulate the relationships between organization design and job design to Improve work management processes; and
5. Personally recognize favored ways of thinking about organizing and designing, and to develop both an appreciation for and the discipline of applying multiple theoretical perspectives to analyze organizational situations, and to convincingly articulate one’s own position through written and oral expression.

OTMT 676 Talent Management (4)