STGY 681 SEER Strategy Capstone (2)

This course examines the SEER macro-values, environmental stewardship, corporate citizenship, product/service excellence, and financial strength, all from a global perspective. Using the SEER model as a strategic lens, students are required to integrate these four values in building a blueprint for business longevity and adaptability. The course is taught from a practitioner’s point of view utilizing a combination of case studies, textbooks, current media, and guest speakers. The course will include in-person interactive sessions, consisting of lectures, discussions, case analyses, presentations, videos, and skill-building exercises. Students will also collaborate with colleagues abroad in a real-time cross border challenge resulting in a SEER strategy plan for a target organization that establishes clear KPI’s and performance drivers for near- mid- and long-term sustainable competitive advantage in the global environment. Prerequisite(s): PGBS 580 Global Business Learning Opportunities (0)

Grading Basis: Graded