GSBM 694B Going Global with Graziadio (G3): Global Business Development Practicum II (1)

This course is a continuation of GSBM 694A. In this part of the course students will travel abroad to conduct primary research for their client organization. Upon return, students will develop and present a comprehensive plan to their client organization for pursing the target export market. Prerequisite(s): GSBM 694A Going Global with Graziadio (G3): Global Business Development Practicum I (1)

Student Learning Outcomes

Understand the nature, importance and context of global strategy
Recognize that in many situations there is a range of alternatives which should be evaluated
Apply appropriate theoretical concepts, models, frameworks, tools and techniques which facilitate the development of global strategy
Use a wide range of information sources
Analyze alternative approaches to developing global strategy
Analyze the role of global strategy options in maintaining strategic fit and competitive advantage in organizations
Evaluate factors influencing the development of global strategy
Evaluate alternative global strategy practices in organizations
Develop effective skills of critical analysis and evaluation
Create a global market development strategy for country entry
Plan and control effectively for successful completion of personal and team (project and assignment) workload
Present recommendations, in both oral and written form, using and justifying argument

Grading Basis: Graded