Apr 18, 2024  
2017-2018 Graziadio Academic Catalog 
    
2017-2018 Graziadio Academic Catalog [ARCHIVED CATALOG]

OTMT 678 Managerial Creativity and Innovation for Leadership (4)


Business leaders must respond to such contemporary realities as the information explosion, intense competition, accelerated social and technological change, fresh expectations from new generations, and ever-higher customer demands. Therefore, contemporary leaders must be more creative and innovative. This course focuses on imagination and invention (“creativity”) and on the productive results of such processes (“innovation”). To enhance business problem solving and effective leadership, students will integrate a dozen linear methods with a dozen nonlinear, imaginative tools.